Diary: Join us at PlanetIMEX
In the midst of a pandemic which shut down events with such ferocity at the beginning of the year, there is no better time than now – as we slowly and cautiously view the future – to launch the professional body for event management.
We are honoured to be invited to join the global family of PlanetIMEX 2020. This Session is an opportunity for you to learn how the IEM will support and help develop the thousands of event professionals around the world seeking to redefine their role. The IEM is being established to provide professional recognition, continuing professional development and a body of knowledge. In addition it will be a resource for those who need to know more about events for business, economic, professional and social impact.
IEM at PlanetIMEX on 16th October 2020
Please note session timing 12:00h to 13:00h ET [17:00h to 18:00h UK]
Welcome and Introductions chaired by Calum di Lieto, Editor C&IT Global
Talking Points – Open Session
A look at how the reputation of the events sector needs to carry more weight with government, businesses and individuals.
Topic 1. Influencing government The industry struggles to prove its worth within governments across the world, due to the value of events being diluted within each sector they operate in, or due to falling under the wider umbrella of ‘tourism’. Why is this a problem and what can be done to create a stronger voice?
Topic 2. Business perceptions
The events sector is hyper-competitive due to very few barriers to entry. Therefore event agencies can launch and compete for business against long-established competitors with very few hurdles in place. This does however make it difficult to assess talent at a business and individual level. What can be done to overcome this issue when it comes to both client acquisition and talent acquisition?
Topic 3. Individual exposure
Professionals in the events sector often fall into this occupation and then just work their way up. But the industry is constantly evolving, requiring individuals to have their own Continuous Professional Development programme (much like other disciplines). How can individuals further develop their skills and rise in their careers? How can the sector bring entry-level talent into events more smoothly and in a way that creates a more professional delivery from the very beginning?
Participants in the Session are invited to put their comments and questions on these topics ahead of the session or on the day.
Presentations:
Defining the Opportunities for Events Professionals with Susan Spibey FRSA, IEM Board Chair
Building the IEM Professional Community with Diane Earles FMAAT MCIM, IEM Director
